Resident Group Re-brand
Led the creative overhaul for Resident Group, a boutique Los Angeles real estate brokerage founded by John Groman and Adam Rosenfield (formerly of The Agency). I redesigned the firm’s full marketing ecosystem. Developing a refined visual identity and a suite of digital and print assets used across brand advertising, property campaigns, and listing promotions. This included building a scalable design system and premium portfolio templates for high-value property listings, enabling the team to present luxury homes with a consistent, elevated aesthetic across websites, digital marketing, presentations, and print collateral.